Google Analytics Product
AdSense
AdSense helps you earn money by displaying ads on your website that are relevant to your audience. Correlate key AdSense metrics, like eCPM and Unit Impressions, with more data from Analytics.
Learn more about AdSense
Google Ads
Google Ads is an online advertising program that helps you reach customers and grow your business. Improve your ad campaigns and analyze the entire customer journey - from ad click to conversion.
Learn more about Google Ads
Ad Exchange
Ad Exchange helps you earn money by displaying ads on your website that are relevant to your audience. Correlate key Ad Exchange metrics, like eCPM and Unit Impressions, with more data from Analytics.
Learn more about Ad Exchange
BigQuery
Google BigQuery is a Google Developers tool that enables super-fast queries over large data sets. You can export session and hit data from a Google Analytics 360 account into Google BigQuery, so you can run queries over all of your Analytics data.
Learn more about BigQuery.
Display & Video 360
Display & Video 360 is Google's cross-exchange real-time-bidding buying solution for large customers. The integration provides users with the ability to create re-marketing audiences from within a Google Analytics 360 account and then share the audiences with a Display & Video 360 account for targeting.
Learn more about the Display & Video 360
Campaign Manager
Campaign Manager is an ad management and ad serving solution that helps agencies and advertisers manage the entire scope of digital advertising programs. This integration allows Google Analytics 360 customers to view and analyze Campaign Manager data in Analytics.
Learn more about the Campaign Manager
Search Ads 360
Search Ads 360 is a search management platform that helps agencies and marketers efficiently manage some of the largest marketing campaigns in the world across multiple engines and media channels. Integrating with your GA account allows you to see Analytics site engagement stats in Search Ads 360.
Learn more about the Search Ads 360
Google Play
Play Linking is no longer a Google Analytics feature.
The Google Play Console lets developers publish and distribute their apps. Learn more about your app users, including how they discover your app and what devices they use.
Learn more about the Google Play Console.
Postbacks
Postbacks is a feature that lets you inform your non-Google ad networks when an install or deep-link conversion is detected. This helps ad networks optimize ad campaigns, which results in better quality ads and more effective CPAs for app developers and more relevant ads for end users. They provide a feedback loop that helps the entire mobile ads ecosystem.
Learn more about Postbacks to Third Parties a
Search Console
Search Console can help you understand how users find your site through Google search. Identify ways to attract more attention to your site and prioritize development efforts.
Learn more about Search Console
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